Affordable, Luxury Cosmetics From Beginner to Pro

CAO’s diverse nature enables both runway model and everyday individual to showcase his or her beauty alike. Founded by Alee Cao with the mission of serving and educating the beauty enthusiast, CAO puts limitless possibilities in the palm of your hand.  
Transform ordinary into edgy with CAO’s true-to-color, botanically based, customizable cosmetics tailored specifically for you. Innovative color-shifting technology builds a foundation for all design creation and boundless individuality.
CAO products are not only suitable for all skin tones, but are incredibly intermixable. CAO uses recycled packaging and does not test on animals.
Eye Shadow
Create custom looks by intermixing products both wet and dry.
Available in 36 different shades ranging from matte, satin, and vibrant.1
Cheek Color
Express yourself with 6 beautiful shades in both shimmer and matte textures. Powder texture offers buildable coverage, from natural to dramatic colors, suited for all skin tones.2
Beauty Wallets
Beauty on the go – This palette gives you full size product at an affordable price. Each palette contains 2 eye shadows, 1 lip and 1 cheek component.  Beauty wallets are available in 5 palette combinations, giving you all you need to create a variety of complete looks.
Dual Lip & Cheek
Add a fresh finish to any look. This cream blush & lip color is an all in one making this product a makeup must-have. It is available in 6 colors ranging from natural to vibrant. Highly pigmented, extremely mixable, giving the freedom to create custom colors
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